We meet each project with a thorough process to intentionally consider and thoughtfully build powerful brands.
Our approach to doing exceptional work centers around a collaborative process co-creating conscious choices and bold solutions. As seasoned practitioners of communication design, we believe successful outcomes are a matter of thorough understanding, creative exploration, and industry expertise.
Discovery
Discovery sets the foundation for a successful project, allowing our team to develop a deep understanding of the organizations we work with.
We build an intentional and personal relationship with our partners to listen, research, and understand their challenges and strengths. Our process is intimate to forge connections and establish successful co-creation.
Phase Components
Organizational Research, Brand Audit, Landscape Audit, Facilitated Listening, Findings Presentation
Strategy
Strategy builds upon a shared understanding of the brand to produce achievable and impactful strategies.
Through identifying audiences, communication priorities, and potential roadblocks, we develop communication goals, brand positioning, and strategic pathways to define and solidify an organization’s position in their field.
Phase Components
Goal Setting, Brand Positioning, Character & Story, Strategic Positioning
Design
Design brings an organization’s comms strategy to life through engaging visuals, verbal communications, and digital platforms.
We creatively explore how a brand’s identity manifests through color, logo, messaging, information architecture and more to build a harmonious brand system that effectively communicates the organization’s message and is easy to deploy.
Phase Components
Visual Identity, Verbal Identity, Website UI/UX
Production
Production is essential to ensuring that the organization is equipped with the design and communication tools developed throughout our process.
We implement an organization’s brand and new materials, build and deploy digital platforms, and provide brand kits, templates, and standards. We tailor our handoff process to meet the capacity and capabilities of our partners.
Phase Components
Asset Delivery, Website Development, Brand Book & Standards Manual, Brand Launch
Capabilities
Discovery
Organizational Audit
Brand Audit
Landscape Audit
Facilitated Listening
Strategy
Goal Setting
Brand Positioning
Strategic Positioning
Strategic Consulting
Brand Consulting
Launch Strategy
Verbal Brand
Copywriting
Messaging
Taglines & Slogans
Narrative Development
Verbal Identity
Visual Brand
Logo Design
Visual Identity
Motion Identity
Brand Guides
Brand Standards
Website
Content Strategy
Tech Consulting
User Experience Design (UX)
User Interface Design (UI)
Website Development
Campaigns
Awareness Campaigns
Advertising Campaigns
Action Kits
Other
Illustration
Data Visualization
Merchandise Design
Event Design
Report Design